Partner Lifecycle Management

Accelerating Partner Performance – Ramp to Results™

 

Proactive management of the partner development life cycle from recruitment to results may not only accelerate your partnership’s time to revenue but may also accelerate the time to realize the strategic goals of your channel or alliance. PhoenixCG partner lifecycle management methodology, Ramp to Revenue™, is based on many years of practical field testing in managing partnerships for results. Our consultants have achieved quantifiable results for our clients.

 

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Phoenix Rising Blog

Moneyball for Alliances

Posted on 2/16/2017

The key to a winning baseball season is not the amount of money spent on star talent.  If that were the case then Billy Beane, the central figure of Michael Lewis’ best selling book “Moneyball: The Art of Winning an Unfair... Read More


Strategic Partnerships - Strategic to Who?

Posted on 1/18/2017

How do you engage when your partner is strategic to you – but you are not strategic to them.  My partner thinks of me as a suppplier, or a channel, or 'fill-in-th-blank.' How do I become a strategic partner?  This is a... Read More


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