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Phoenix Rising Blog

The Next Generation Partner Ecosystem

Posted on 9/28/2017

Business models have fundamentally changed from selling and buying gear to responding to how customers consume technology and how it changes their businesses.We are experiencing seismic changes in the tech industry driven by the convergence... Read More


Take Time to Dance - Don't Rush to Contract

Posted on 8/28/2017

When should you write an alliance contract?Best practice puts alliance design ahead of structuring a contract. Many teams jump into contract way too early. It is important to have a pretty good picture of the business case for the alliance,... Read More


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